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Savage Gear

PASSION DRIVES SAVAGE GEAR The love for the modern lure fishing is the fuel that drives our passion and innovation that goes into every single product in the Savage Gear range! That past decade we have been fortunate enough to win your support and constantly growing crowd of anglers that use our products successfully! Every day we get reports and feedback from you and the amount of big fish caught with our gear and lures is incredibly motivating for us. SUPER REALISTIC LURES AND INNOVATION Innovation has always been part of the DNA at Savage Gear and creating realistic lures is something that top lure fishing brand Savage Without it, it would not be where it is today. Every year it expects to see the fruits of endless hours of working alongside its core suppliers. Together we have designed products that overcome problems anglers in the region encounter during everyday fishing. SAVAGE GEAR - PART OF A BIG FAMILY OF ANGLING BRANDS Svendsen Sport A/S is a leading European supplier of Sports Fishing Tackle. With headquarter close to Copenhagen in Denmark we innovate, develop, market and sell products to a large number of countries in Europe, Asia, Australia, Americas through own sales companies and agents. Our most popular brands are Savage Gear, DAM, Prologic, Quick, Okuma, Scierra, Water Wolf, IMAX, Ron Thompsom, MadCat, Effzett. We are more than 180 employees with a sales exceeding 400 million DKK.

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Savage Gear SG4 Light Game Rod 7ft3in/2.21m 3-14g


Perfect for small soft lures, cranks, spinners, spoons, twitch baits and Carolina rigs.

£99.99 £89.99

Savage Gear SG2 Micro Game 6ft/1.83m 1-3.5g Rod


Perfect for UL Ultra Light Fishing


Savage Gear 3D Burbot Shallow Lures 25cm/70g

Slow Sinking Pike Bait

£18.99 £16.99

Savage Gear NED Dragon Tail Slug Floating Worm

Designed for the highly effective NED and Cheb style fishing methods


Savage Gear SG4 Ultra Light Game Rod 3-10g 221cm


Ultra-light game rods designed for small lures, perfectly balanced for the optimal feel with fast yet forgiving actions to play fish safely without hook pulls or line breaks.

£122.99 £99.99

Savage Gear SG2 Drop Shot Specialist Rod 233cm 5-18g


Specialist rods that have been fine-tuned perfectly for drop shot fishing techniques.


Savage Gear SG2 Ultra Light Game Rod 221cm 3-10g


Designed for small lures, these perfectly balanced rods give you optimal feel and sensitivity with fast yet forgiving actions to play fish safely without hook pulls or line breaks.

£89.99 £69.99

Savage Gear Savage1 Polarized Sunglasses


Stylish design, with big lenses, for perfect visions and comfort. TPE soft frame, rubber tips, TAC polarized lens, UV400 protection.

£24.99 £19.99